2023 Archives - NCA

Generate Growth by Generation – 2023 Sweets & Snacks Expo Presentation

National Confectioners Association — Wed, 07 Jun 2023 14:44:21 +0000

Change is a constant, and as generations age, their preferences do the same. One generation’s palate can sweeten while another turns savory. Failing to prepare for change puts businesses at risk of losing relevance. This session explores expected changes in treating and snacking behaviors by generation in the coming years, so the industry can be ready to meet consumer demands. Treating and snacking categories will grow, maintain or decline differently by generation, partly due to the shifting and unique needs of each generation over time.

The post Generate Growth by Generation – 2023 Sweets & Snacks Expo Presentation appeared first on NCA.

Mars: Driving Cultural Relevancy in Treats & Snacking – 2023 Sweets & Snacks Expo Presentation

National Confectioners Association — Mon, 05 Jun 2023 21:31:51 +0000

For more than 100 years, Mars Wrigley has built an iconic portfolio of brands. From M&M’S® to STARBURSTS® and SKITTLES® to 5 Gum®, its confectionery and gum offerings have stood the test of time. In this session, Mars Wrigley’s Global President, Andrew Clarke, and North American President, Anton Vincent, discussed how the treats and snacks company has made strategic evolutions to ensure that it remains on-trend and culturally relevant as the future of snacking unfolds.

The post Mars: Driving Cultural Relevancy in Treats & Snacking – 2023 Sweets & Snacks Expo Presentation appeared first on NCA.

Partnering for Packaging Sustainability – 2023 Sweets & Snacks Expo Presentation

National Confectioners Association — Mon, 05 Jun 2023 21:30:05 +0000

Ferrero adopts the long view, making decisions that will contribute to long-term success for the company and the communities in which they operate. Experts from Ferrero described their work to not only reduce waste and improve recyclability in the packaging of their products, but the leadership role they take in helping to improve recycling systems overall. They explained the technical and logistical challenges of effective CPG recycling and suggested ways retailers and manufacturers can make a positive impact on the environment through partnership programs.

The post Partnering for Packaging Sustainability – 2023 Sweets & Snacks Expo Presentation appeared first on NCA.

Bold Choices: Flavor Trends in Snacks – 2023 Sweets & Snacks Expo Presentation

National Confectioners Association — Mon, 05 Jun 2023 21:28:20 +0000

What’s new and what’s next in the world of snack flavors? This session explored recent flavor trends in the snacks categories. Attendees learned how global and regional consumer dynamics impact flavor trends, how different generations react to flavor innovations and how manufacturers are marketing innovations to appeal to different consumer segments.

The post Bold Choices: Flavor Trends in Snacks – 2023 Sweets & Snacks Expo Presentation appeared first on NCA.

Plus One: How to Incent Unplanned Purchases – 2023 Sweets & Snacks Expo Presentation

National Confectioners Association — Mon, 05 Jun 2023 21:26:17 +0000

Growth in ecommerce, self-checkouts, click and collect and shifts in consumer shopping behaviors have all had an impact on unplanned purchases in candy and snacks. Fewer top-of-mind opportunities for consumers to make spur-of-the-moment purchases has had a significant impact on front-end sales. Retailers and manufacturers are trying to figure out how to incent a “plus one” purchase in this new retail environment. This session explored unplanned purchases across many categories, omnicommerce touchpoints and channels to understand what happens when unplanned purchases occur. Attendees learned new insights and opportunities across four growth paths: stores, online, ambient environments and the home.

The post Plus One: How to Incent Unplanned Purchases – 2023 Sweets & Snacks Expo Presentation appeared first on NCA.

What’s Hot in Candy from a Distributor POV – 2023 Sweets & Snacks Expo Presentation

National Confectioners Association — Mon, 05 Jun 2023 21:24:00 +0000

Innovation is a key ingredient to the success of the confectionery industry. Learn the best-selling trends that are succeeding in the ‘candy as an everyday treat’ business from a distributor point of view. Attendees learned how Redstone Foods assesses new products, which subcategories are topping the charts and how social media is influencing the confectionery category.

The post What’s Hot in Candy from a Distributor POV – 2023 Sweets & Snacks Expo Presentation appeared first on NCA.

Gearing Up for Success in Indy – 2023 Sweets & Snacks Expo Presentation

National Confectioners Association — Mon, 05 Jun 2023 21:21:51 +0000

The entire city of Indianapolis is excited to host Sweets & Snacks Expo 2024! We want to make sure exhibitors and attendees are primed to take advantage of all the convention center and city have to offer from booth spaces and branding opportunities to entertainment and getting around town. We covered the convention center layout and hotel options, introduced the downtown neighborhoods featuring more than 300 restaurants and 50 major attractions and shared a taste of what Hoosier Hospitality is all about. You’ll be feeling ready to make Sweets & Snacks Expo 2024 your best yet.

The post Gearing Up for Success in Indy – 2023 Sweets & Snacks Expo Presentation appeared first on NCA.

Understanding In-Store Media – 2023 Sweets & Snacks Expo Presentation

National Confectioners Association — Mon, 05 Jun 2023 20:59:21 +0000

Explore emerging opportunities to collaborate with customers and connect with consumers via the growing ecosystem of in-store media. Attendees heard insights from an expert who helps brands effectively engage the in-store media environment to drive growth and provide nimble and differentiated brand marketing.

The post Understanding In-Store Media – 2023 Sweets & Snacks Expo Presentation appeared first on NCA.

Trends in Better-For-You Confections – 2023 Sweets & Snacks Expo Presentation

National Confectioners Association — Mon, 05 Jun 2023 20:55:13 +0000

Consumers are seeking treating options that bring a moment of indulgence while balancing their overall well-being. About 50% of U.S. adults are looking for better-for-you options within the confections category, and growth of BFY candy sales is outpacing the category overall. However, BFY candy is underdeveloped compared to peer categories. This session provides insights into consumer trends associated with this growing category.

The post Trends in Better-For-You Confections – 2023 Sweets & Snacks Expo Presentation appeared first on NCA.

What Drives Confectionery Shopping Behavior Online – 2023 Sweets & Snacks Expo Presentation

National Confectioners Association — Mon, 05 Jun 2023 20:41:39 +0000

NeilsenIQ debuted a new study focused on how consumers are shopping for confections and what drives purchase behavior online. This brand-new research was conducted exclusively for the Sweets & Snacks Expo audience, and attendees had the first look at the insights and data debuted during this session.

The post What Drives Confectionery Shopping Behavior Online – 2023 Sweets & Snacks Expo Presentation appeared first on NCA.

Building Effective Front-End Merchandising with Meijer – 2023 Sweets & Snacks Expo Presentation

National Confectioners Association — Mon, 05 Jun 2023 20:39:16 +0000

Leading retailers are changing how they manage and collaborate across internal and external stakeholders to create a great experience for their shoppers and drive sales. Listen to industry experts as they share best practices, discuss how they overcome challenges, and how they are planning for the future. Mindy was joined by Ryan DeLeon, Director of Merchandising, Meijer for the discussion.

The post Building Effective Front-End Merchandising with Meijer – 2023 Sweets & Snacks Expo Presentation appeared first on NCA.