Wonder Brand Expands With Line Of Sweet Treats

Flowers Foods, Inc. is launching its first line of snack cakes under the Wonder brand. “For generations, Wonder bread has been a staple in American households, bringing families together over meals and memories,” says Ashley Hornsby, director of brand management….

Gerbers Unveils Nutrient-Rich Snack Line

Gerber Products Co. is introducing Get’ems!, described as a new snack line for kids made with fruits, vegetables, and whole grains. Each snack variety features interactive shapes and characters on packaging, including a butternut squash astronaut and a red apple…

Golden Oreo, Cakesters Lines Get Extensions

Mondelez International, Inc. is extending its Oreo brand with two additions — Oreo Double Chocolate Cakesters and Oreo Golden Birthday Cake. The Double Chocolate Cakesters are a permanent addition to the brand’s soft-baked snack line and feature a chocolate crème…

Honey Stinger Launches Peanut Butter Energy Waffles

EN-R-G Foods, LLC’s newest product is Honey Stinger Peanut Butter Energy Waffles. The organic peanut butter product combines a peanut butter and organic honey-infused filling between two soft-baked organic waffles. They are offered in three flavors — peanut butter, peanut…

Perfect Bar Teams With Jason Mraz On New Flavor

Perfect Bar LLC has teamed up with Grammy Award-winning musician and philanthropist Jason Mraz to debut Perfect Bar’s latest limited-edition flavor: Chocolate Mrazberry. The company describes a Mrazberry as a “delicious new fruit, serenaded by the dulcet sound of Jason’s…

Probiotic FruiChias Debut From Cibo Vita

Cibo Vita is expanding its Nature’s Garden brand with the introduction of Probiotic FruiChias. The product is made with real fruit puree and chia seeds and come in strawberry, blueberry, and raspberry flavors. The company says its patented microencapsulated delivery…

McCaffrey Family Launches Protein Bites

Three-time Super Bowl Champion Ed McCaffrey is expanding his food line with the launch of McCaffrey Protein Bites. The product is available in three flavors — Chocolate Chip Cookie Dough, Birthday Cake, and Fudge Brownie. According to the company, the…

Mondelez Adds belVita Energy Snack Bites Line

Mondelez International Inc. is introducing belVita Energy Snack Bites — soft-baked, bite-sized snacks made with real fruit and seeds — in Banana Dark Chocolate & Sunflower Seed, and Blueberry & Sunflower Seed. “Mornings can move fast, but refueling with a…