NCA’s flagship research study seamlessly blends confectionery market performance and merchandising trends with shopper insights and includes a comprehensive review of seasonal and everyday confectionery performance, including channel outlooks, category drivers and the impact of the COVID-19 pandemic. The State of Treating report consists of a bite-sized executive summary, the complete research study, a digital presentation and ready-to-use infographics, which are all available to NCA member companies and retail customers.